Kenai Smokehouse
Project Description
I served as Creative Project Manager for the Kenai Smokehouse section of the Empire Foods Inc. brand launch campaign. I developed our section of the scope document, schedule, and worked closely with the Art Director and printers to ensure all printed materials were produced on schedule and of sufficient quality for the client.
Deliverables that I produced for this client included: SPOT/PMS/Metallic color adaptations of supplied logo with die-lines, corporate identity kit, initial packaging designs for four flagship products, two vertical banner designs, a prototype stand-alone POP display, vinyl window clings, t-shirt transfers, and a two-page spread for the food expo brochure. (The Logo was provided, and not designed by me)
Project Details
Client Kenai Smokehouse Wild Alaskan Seafood
Date June 6th 2016
Skills Branding, Packaging, Advertising
Project Rebranding Campaign Launch
Project Feature
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Project Feature
Initial presentation of designs and stand-up POP display rough (photo also features work by teammate Byron Chapman)